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Sunday, September 17, 2006

The Classic MLM Tortes and Hare

I find Network Marketing to be quite synomonous with the classics story of the Tortes and the Hare. The Hare in Network Marketing seizes the opportunity and engages very early on. The Hare will work the business more than 7-10 hours a week and will have will have visited just about every Starbucks in their local area. The Hare will have 3 footed every employee at their local grocery store. They will have worked the system and utilized all the tools at their disposal. One would expect that the Hare would win the race down the road to success, however often this tends not to be the case.

So why is the hare greeted with failure and not success? Most of the time it's because the Hare had a sponsor that over hyped the business and sent them on a sponsoring binge. They were not fully prepared for the objections that they would encounter on the path to success. Success is a process in which one must endure and overcome failure through a course of time. Perhaps Thomas Edison said it best when he said "I never failed once. It just happened to be a 2000-step process." It took Edison 2000 failures before he was successful at creating the incandescent lightbulb. Edison saw each failure as an opportunity to start again. When you sponsor a Hare you must explain to them the fundamentals of the industry. You must make sure that their goals are realalistic and obtainable. If you pump them with hype and high expectations they will exhaust themselves early on. The truth is that they didn't really fail, they just didn't see their failure as a process leading to success. Henry Ford said it well when he said "Failure is simply the opportunity to begin again, this time more intelligently."

So what about the Tortes? The Tortes will stroll drown road to success and take in the scenery. They are just as excited as the Hare, but are equipped with realalistic expectations and goals. They know that success is a process. The Tortes knows that they will most likely have to endure some failures along the way. They will take the time to improve themselves through books, CD's, company meetings, and mentorship. The Tortes knows that amateurs convince while professionals sort. The Tortes will look for the people that are looking for them. Through a course of time your Tortes becomes your Hare, but this time you have will have armed your Hare with a bullet proof shell.

Carpe Deim "Seize The Day",

Jeff
http://www.xelr8withus.com
 
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